Apple ramps up sports entertainment with Apple TV multiview!
Now you can view up to four simultaneous streams when watching MLS Season Pass and “Friday Night Baseball” on Apple TV 4K.
This feature has been in development for months, and is likely the thin end of a wedge in which Apple hopes to exploit its technologies in order to deliver what it probably hopes will be the world’s most compelling sporting entertainment.
4 games, 1 screen, big ambition
What we have here is the capacity to watch up to four games at once:
“With this entirely customizable new multiview experience in the Apple TV app on Apple TV 4K, users can see the available live games displayed at the bottom of their screen, choose the ones they want to watch, and toggle between multiple layout options,” Apple explains.
You can also choose to display one match more prominently, or watch two to four matches in a split-screen view. Users can also control audio preferences, including the home radio feed for MLS Season Pass, and home and away radio for “Friday Night Baseball.”
If the action gets good in one of the games you are viewing, you can quickly switch to full screen with one click, and return after the action is over and you’ve done cheering.
In addition to MLS matches and “Friday Night Baseball” games, fans can also choose to watch the live MLS and MLB studio shows — MLS 360 and MLB Big Inning.
Whatever next?
We continue to hear speculation Apple is also considering bidding for UK Premier League football streaming rights,and through that lens Multiview could be a total winner – and it’s thought the company continues to explore other opportunities in sports entertainment.
Apple TV 4K appeared in tweaked form last year. It now holds an A15 Bionic chip, which means it has a great deal of untapped computational capacity and runs at low power, too.
This small improvement could become a larger one at WWDC in a few days time.
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