Apple’s content led TV service takes 52 Emmy nominations

Ted Lasso scores again

Even while it continue to diversify its business, Apple has always said it’s focused on creating compelling content with its TV+ streaming service. No surprise, then, that a company press release celebrates that it has secured 52 Emmy Award nominations, with “Ted Lasso” alone accounting for 20 of these.

Yet another high score

The company tells us “Ted Lasso” is the most-nominated comedy series for the second year in a row, with standout performances nabbing 10 acting nominations. That unique show eventually won in seven categories at the Emmy Awards 2021. “Severance” makes Emmy debut with 14 total nominations for its hit first season.

Apple TV+ earns nominations across 13 titles, including “Schmigadoon!,” “The Morning Show,” “The Problem with Jon Stewart,” “Central Park,” “Pachinko,” “Foundation,” “Lisey’s Story,” “See,” “They Call Me Magic,” and “Carpool Karaoke: The Series”. Apple’s actors also earned 18 acting category nominations.

What Apple Said

“This extraordinarily talented group of Emmy nominees showcase the variety of brilliant, unique, and original stories we’ve been honored to bring to the screen over the past year,” said Zack Van Amburg, Apple’s head of Worldwide Video. “Each of these series has inspired audiences to view the world a little differently, drawing attention to the human condition in moving, inspiring, and often very funny new ways. We’re grateful to the Television Academy and applaud the creative teams and casts for their wonderful achievements today.”

“We are immensely proud of the broad selection of Apple Original programming recognized by the Television Academy today,” said Jamie Erlicht, Apple’s head of Worldwide Video. “These series have captivated audiences and we greatly admire all of these incredibly talented storytellers and congratulate them on their nominations for the dynamic stories they bring to life.”

[Also read: Apple TV hits back of net with 10-year MLS soccer TV deal]

Apple Original series, films, and documentaries have now been honored with 246 wins and 1,115 award nominations and counting, including this year’s Oscars Best Picture winner, “CODA.” (Which is brilliant, by the way). In total, Apple scored 52 Emmy Award nominations across its shows, all of which are currently streaming on TV+.

The winners of the 74th Emmy Awards will be unveiled at a televised ceremony on September 12, 2022.

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