Apple’s Tim Cook to discuss AR-based civil rights project on TV

by Jonny Evans · Published February 27, 2020 · Updated February 27, 2020

Photo by Library of Congress on Unsplash

Working with TechAlabama, Apple CEO Tim Cook has announced new education initiative, EdFarm, which will develop an AR-based project to teach people about civil rights. He plans to discuss this more with Fox Business Network’s Susan Li February 28.

Alabama on my mind

Cook is from Alabama and the work of the civil rights movement and heroes such as Martin Luther King have inspired his life.

He announce the EdFarm plan during a keynote on education in Birmingham, Alabama, considered birth place of the movement.

EdFarm will use ARKit, and work with Apple’s Everyone Can Code and Everyone Can Create curricula to make the project happen.

“It’s the story about Civil Rights about education about this city and its centrality to the American project of forming a more perfect union,” he said.

Tim Cook announces using augmented reality to bring Civil Rights history to life in Birmingham AL ⁦@Apple⁩ pic.twitter.com/Cri23jT02h

— Brandon Wilson, APR (@BrandonDWilson) February 27, 2020

“So in our common quest to build a new future defined by education, innovation, and technology, we have to meet today’s enduring injustices with the enduring commitment to equality that the city has long embodied.”

Ed Farm is a Birmingham-based education initiative that seeks to inspire children and adults to discover and explore technology, learn to code and pursue STEM careers.

Cook will speak with Fox tomorrow. During the interview, Cook will discuss this growing community education initiative as well as growing concerns surrounding the Coronavirus (early comment here) and its global economic impact.

Coding lets students of all ages breathe life into new ideas, solve problems and prepare for the jobs of the future. Honored to join Birmingham’s students, teachers and visionary leaders in opening Ed Farm — a new education hub where students can connect, learn and create! pic.twitter.com/4tbnuwzI9K

— Tim Cook (@tim_cook) February 27, 2020