Mac – Apple Must

November 4, 2024

On performance, Apple Silicon is eating the PC industry lunch

The first M4 Pro and M4 Max benchmark tests show phenomenal performance – so much say that Windows makers should be terrified, particularly as they run Windows better than some PCs.

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August 21, 2024

With M4, Apple is about to deliver a death blow. Are you ready?

I imagine there’s people deep in the Mac laboratories at Apple who feel a little like kids before Thanksgiving right now. Here’s why…

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July 9, 2024

Apple is about to scoop up Windows 11 upgrade sales

Apple appears to be going from strength to strength as the PC industry recovers, with its rate of growth exceeding the industry average.

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June 10, 2024

WWDC: This is what’s coming to the Mac with Sequoia

new and unique macOS features include iPhone Mirroring, big updates to Safari, the new Passwords app, and more. The new OS will be called macOS Sequoia.

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March 4, 2024

Apple improves its fabulous MacBook Air with M3 chips

Then new M3 MacBook Air is up to 60 percent faster than the model with the M1 chip and up to 13x faster than the fastest Intel-based MacBook Air.

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October 10, 2023

Statistical flaw means Mac sales fall 23%, it doesn’t matter

Gartner, IDC, and Canalys PC sales estimates show Mac sales fell c.25% YoY, but Apple had been expecting it anyway and it’s a statistical anomaly.

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September 19, 2023

ACSI data says Samsung is catching up with Apple?

Apple’s Macs continue to deliver America’s favorite consumer experience among PC users, but it seems Samsung may have caught up, at least this year.

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August 9, 2023

Details concerning Apple’s M3 chip details are leaking now

Apple Silicon weaves profound magic across every single Apple product it runs, so it is interesting speculation concerning the M3 family has begun to appear.